Sell & Stay

2 Ways EasyKnock Is Giving Financial Freedom & Flexibility

Tom BurchnellReviewed by

Owning a home can offer a lot of financial freedom, but it can also be a burden. Mortgages become unaffordable and people default, putting themselves at risk of foreclosure. That’s a difficult position to be in, especially when life events like a job loss, family death, or divorce make it difficult to pay a mortgage.

Many homeowners decide to turn to their home equity for help getting through financially difficult times, but even that can be a struggle. To qualify for a home equity line of credit (HELOC) or home equity loan, a homeowner typically needs to have at least 15% to 20% equity, a debt-to-income ratio (DTI) of 43% or lower, and a credit score in the mid-600s or higher.

Sometimes, homeowners decide to sell to liquidate their equity. But what if they need some of that money to make a down payment on a new house? They’re left with a difficult choice — rush into selling too quickly so they can get that money, or wait and possibly lose out on the perfect home.

EasyKnock understands how difficult things can get for homeowners. That’s why they've established Sell & Stay and MoveAbility, two innovative sale-leaseback programs designed to give homeowners the freedom they deserve.  

What Is EasyKnock?

EasyKnock has been offering flexibility to homeowners since 2016. Founders Jarred Kessler and Ben Black saw that people buy homes and spend years building up equity, only to find that they can’t access that equity without getting a loan or moving out. They then created EasyKnock with the mission of empowering homeowners to improve their own lives by converting their equity to cash.

EasyKnock isn’t the only company out there getting homeowners their home value, but it’s one of the only options that puts homeowners first. Lenders, to whom many homeowners turn first for equity access, require homeowners to repay money with interest. It’s only a temporary solution. 

Folks who want to sell their homes may instead turn to iBuyers, a relatively new model in which an investor makes an instant offer so the seller can collect their money quickly. The trouble with this model is that the iBuyers then owns the home and the homeowner has to move out.

Other homeowners turn to fractional ownership solutions, which take on part-ownership of a property. The homeowner gets their equity free and clear, but it’s usually no more than 20% of the home’s overall value. EasyKnock can provide homeowners with the full value of their home through a combination of cash and an option.

EasyKnock is on the homeowner’s side from beginning to end. That’s why the company offers two separate programs, one for those who want to stay in their homes and one for those who want to move.

EasyKnock’s Sell & Stay

Sell & Stay is EasyKnock’s original sale-leaseback program. The model is simple: EasyKnock buys the house and signs a lease agreement allowing the seller to remain in place as a tenant.

As part of the agreement, EasyKnock pays the homeowner up to 70% of the home’s total value in cash. The remaining value is provided as an EasyKnock Option™, which allows a homeowner to re-purchase the home or have EasyKnock sell it on the open market. Meanwhile, EasyKnock pays all property taxes and homeowner’s insurance on the property — the original homeowner only pays the agreed-upon market rent and renter’s insurance.

With Sell and Stay, there’s no rush. The homeowner can keep renting as long as they need and sell or re-purchase as it suits them. It’s an ideal solution for people who are looking to convert their equity to cover major expenses, ride out a difficult financial time, or fund a new business venture.

Sell and Stay isn’t a loan, so there’s no strict credit or income requirement. EasyKnock is  more concerned with a home’s value and the amount of equity that the homeowner has.

EasyKnock’s MoveAbility

EasyKnock started with Sell and Stay, and then found that many people didn’t want to remain in place indefinitely. They just needed to stay long enough to get a mortgage and close on a new home. 

It’s much easier for someone to buy a new home once their existing property has sold. Otherwise, the potential buyer has to show that they can afford both mortgages, since the loan on the person’s initial home is still active. The other option is to rent a temporary place in between moves, which can be an enormous hassle.

MoveAbility is a much easier solution. EasyKnock buys the homeowner’s property and pays off the mortgage. The homeowner gets an agreed-upon percentage of their equity in cash, which they can use to make a down payment on a new home. 

With the money they receive from EasyKnock, aspiring buyers can usually make a larger down payment than they could otherwise afford. This translates to a smaller amount borrowed, which means less accrued interest overall. Higher down payments may also qualify some buyers for lower interest rates and can exempt the buyer from mortgage insurance if the total down payment is more than 20%.

MoveAbility lets homeowners enjoy all of these benefits without the hassles of interim housing or conditional offers (“you can have this loan once you sell your current home”). EasyKnock even works with the homeowner's choice of realtor to sell the home when the time comes, so homeowners can focus on moving.

Returning Control to the Homeowner

EasyKnock believes that the equity people have worked so hard to build shouldn’t be locked in their home. They know how much of an issue it can be to find a home equity lender when there's an urgent need for money, especially when someone is dealing with a divorce or other change in life circumstances. When a homeowner’s life is filled with uncertainty, EasyKnock offers Sell & Stay so that there are fewer hoops to jump through.

EasyKnock also understands that selling and buying can be as complicated as owning — if not more so. Timing is everything, and homeowners can’t always sell their existing properties before they make an offer on a new one. MoveAbility provides a non-lending bridge product.

Both programs bring control back into the homeowner’s hands, where it belongs. Learn more today and join more than 100,000 homeowners in requesting a free offer.

Tom Burchnell
Product Marketing Director

Tom Burchnell, Director of Digital Product Marketing for EasyKnock, holds an MBA & BBA in Marketing from University of Georgia and has 6 years of experience in real estate and finance. In his previous work, he spent time working with one of the largest direct lenders in the SouthEast. 

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