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Ribbon Acquires Home Management Platform Onder

Ribbon Acquires Home Management Platform Onder
September 11, 2023
8 min read
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Ribbon, the first technology-enabled residential sale-leaseback platform, today announced its asset acquisition of Onder, a property maintenance solution built with homeowners in mind to make it easier to own a home. The transaction is integral to furthering Ribbon’s development of its marketplace by offering consumers solutions for every stage of the homeownership journey.

“This acquisition is a key addition to Ribbon’s extensive suite of products and services, allowing us to expand our offering and continue to empower families nationwide,” said Jarred Kessler, CEO and founder of Ribbon. Onder CEO and Co-Founder David Krieger will be joining as chief product strategy officer. “Between Onder and ten years spent leading product strategy at Expedia, he is the perfect fit to lead our existing product strategy, expand Onder’s solutions and take our marketplace to the next level.”

Through the acquisition, Onder’s services will simplify the home maintenance process for Ribbon marketplace customers. The platform manages all maintenance, repairs and upgrade needs to help customers save time, reduce stress and ensure a safe, well cared-for home. Combined with Ribbon’s existing property management team, the company plans to establish the first nationwide property maintenance platform for homeowners.

“I am thrilled to join Ribbon’s mission to solve real problems for American homeowners,” said David Krieger, former CEO and co-founder of Onder, and the new chief product strategy officer of Ribbon. “This acquisition is a natural fit as Onder complements what Ribbon has already accomplished, and together, we will continue to expand products and services to help more homeowners.”

Recognizing that everyday Americans are deserving and in need of a new approach, the marketplace will benefit customers with convenience, cost savings, and the competitive edge afforded by the combination of multiple services.

Deal terms were not disclosed.

Ribbon Acquires Home Management Platform Onder
September 11, 2023
8 min read

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    EasyKnock program parameters and requirements are subject to change without notice based on market conditions. These materials are promotional in nature and are not offered as advice and should not be relied on as such. EasyKnock, Inc. as well as its subsidiaries and affiliates (collectively “EasyKnock”) are not lenders and do not provide loans. The transactions described in these promotional materials are sale-leasebacks and involve the sale of the property to EasyKnock and subsequent lease of the property from EasyKnock. Some transactions include an Option Agreement. The ability to repurchase a property via the Option Agreement depends on the specific product and product offerings vary by state. Terms and conditions apply. EasyKnock sale-leaseback products are not available in CA, DE, MA, MD, ND, NY, SD, VT, WA, and select markets.